Not many could argue that Harley-Davidson is recognized and revered the world over. This company not just produces an American motorcycles; it created an American legend.

Most businesses do not survive long enough to celebrate their 100th anniversary, and even less still manage to do so on the strength of their first motorcycle. In 2003, Harley-Davidson had its 100 year birthday of building exactly what it started out to make: all American motorcycles.

The development of the machines themselves, has a legacy of contributing to that mind set known as the "Harley mystique." The reasoning behind this phenomenon although hard to pin down, Harley enthusiasts are among the most loyal followers in the world.

It is estimated that about 300 motorcycle manufacturers started business selling motorcycles in the 1900's across the U.S. five decades later, the figure was easy to pin down, just one. Why Harley-Davidson made it when no one else could their never fail attitude was interesting as it was fortunate.